stuck-inI’m in the middle of editing my first novel after getting feedback from my hired editor, and in a quest for some major procrastination, I’ve decided to take a pit-stop and write this post.

The project is to self-publish my first novel.

The goal is to self-publish it with some degree of professionalism, not just slam the 4th draft up on Amazon with a cover made in Paint.

To do this I’ve hired an editor to give me feedback and then complete a copy-edit. I’ve also got a professional designer to do me a cover (once I finalise the title). I’m going to put the ebook together myself as I used to be a web developer plus I’m interested in the process. I’ll also do the marketing myself as I used to work in internet marketing and I’m looking forward to this part almost as much as the actual writing of the thing. Ironically, my favourite ideas are all offline.

I’ve given myself a budget of £1000. I can’t really imagine doing this for much less unless you have friends who owe you big favours…see next… £600 for editing, cover for free because I have a wicked designer mate who I also did a website for, and then £400 for marketing and other sundries.

What defines success?

I have different levels of success in my mind;

Moderate Success – Releasing a professional ebook on Amazon is my No.1 goal and the whole point of this exercise. Even if I don’t sell one copy (well, two, my Mum will buy one…I hope) then I’ll be gutted but this whole process has already proven a worthwhile exercise in my writing development and gaining knowledge. Having an ebook to promote on my own website will look better than having none, plus being able to tell people to search my name on Amazon and for them to find something professional at the end of it is a noble cause (even if there is more than one ‘Ben Ellis’ on there).

Success – Selling 50+ ebooks and getting 5 or more 4/5 star reviews on Amazon would be great.

Blinding Success – Selling 250+ ebooks, getting 20+ good reviews on Amazon, getting some reviews and recommendations on other sites, some positive tweets and general good feedback.

Mega Massive Unbelievable Success – Breaking even.

I’m not even going to think about levels of success exceeding this. I did that when I first sent this novel out to agents back in 2009 and was half-heartedly acknowledged with muted indifference by only a handful.

I’m now a shell of hardened rejection encapsulating a colourless, humourless void.

I think I’m ready.

 

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