The first rule I’m going to make up is; Learn who Elmore Leonard is.
If you’ve done any research into writing tips and rules you’ll have come across quite a few of these, especially the first rule of writing; write.
The best ones are the specific ones; ‘don’t open with the weather’, ‘do not search amazon.co.uk for the book you haven’t written yet’,’avoid detailed descriptions of characters’, ‘Introduce your main characters and themes in the first third of your novel.’ and ‘Do give the work a name as quickly as possible’.
There are some I’ll blatantly ignore; ‘learn poems by heart’, ‘keep a diary’, ‘write slowly and by hand’ and ‘have fun’.
An interesting article on the Telegraph site, ‘Advertising is getting personal‘, about how companies are better utilising technology to track customers and offer them an improved service.
Of course, companies have always tried to do this but with more powerful technology at cheaper prices, the amount and type of information they can gather increases.
‘Railroaded’ uses this idea by having corporations track and measure their customers and employees to the minutest of detail with every object having a small microchip emitting data multiple times per second giving a real-time picture of almost everything from actual people and their personal interactions to a sweet wrapper or a pair of glasses.
Came across the ‘Power 2010‘ site via ‘Big Brother Watch‘. It previously gathered political ideas from the public, ideas people wanted to see implemented regardless of political leanings, eg. proportional representation, fixed parliament terms, etc. Watch the vid for a better explanation…
Power 2010 are now in Phase 2, which involves everyone voting on their favourite ideas. Power 2010 will then take the 5 most popular and try to convince everyone running for parliament in the General Election this year, to support all 5 reforms.